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Underground Spotlight: King of 334 MO.B.B.

Name: King
Age: N/A
Hometown: Ohio/Alabama
Affiliation: MAG (Money Addict Gang)
Released Projects:
"The Return Of Eddie Kane"
"College Ain't Cheap" (Single)
"Check On Me" (Single)
"Goin Off" ft. Shawty Lo (Single)
Upcoming Projects:
"Kush And Yellow Diamondz"

Southern hip-hop is indeed a truly resonating sound.  The accent, slang, and on record ego of down south artists separates their craft from others.  King personifies the southern culture of the rap game.  With an infectious voice and recognizable sound, King is a true industry vet with the hunger of a rookie.  Having been signed to Def Jam in 2006, King is bringing an undeniable rawness that will propel him back to the plateau for which he once achieved.  While the South has often been criticized for lack of lyrical content, the Check On Me rhymer is masterfully incorporating catchy hooks and melodies, with thought-provoking punch-lines and wordplay.  His music offers samples from everything that makes the south unique, with the diversity and multi-faceted nature that connects with all regions.  King is hip-hop.  King is the south.  King is the embodiment of what the industry, along with the underground, has grown to expect and desire from that specific region.  With a strong reume', following, and industry sense, King is putting himself back on the map.  As he drops new singles and gears up for his 2013 release of "Kush And Yellow Diamondz" the MAG spitter is sticking true to the connotation of his alias and aiming for the hip-hop throne of the south.

Follow on Twitter @www.twitter.com/kingof334mobb

Like him on Facebook at: www.facebook.com/kingof334mobb
  

The SwAze Playlist XXXIIII

IAR brings you The swAze Playlist XXXIIII.  No particular order, just equally dope..Certified.

1. Ghostface Killah-"Daytona 500"

2. Chip Tha Ripper-"4 Eva"

3. Ariez Onasis-"Victim"

4. Big Punisher-"Beware"

5. Heartbreak Mellz-"Aww Baby"

6. Nas-"Dr. Knockboot"

7. Waka Flocka Flame-"Lock N Load"

8. Sir Michael Rocks-"Alive and High"

9. Raekwon Tha Chef-"Ice Cream"

10. Mac Miller-"1 Threw 8"

IAR/SwAzeLife Pic Of The Week

Melissa

Video Of The Week: SC Money ft. Papoose & Vado-"Gettin To The Money"

SC Money teams up with fellow Big Apple spitters Papoose and Vado, for a behind the scenes look at the first single off of his upcoming album "Everything Paid For." (Directed by Mazi O and presented by Exit 21 Magazine)

Underground Spotlight: Cory Jreamz

Name: Cory Jreamz
Age: 18
Hometown: Houston, TX
Affiliation: N/A
Released Projects:
"Polysemy EP" (2011)
Upcoming Projects:
"Vague Current Vivid Fated" (TBD)

The vision of Hip-Hop's youth is clouded by media influence and propaganda, instructing new artists on how to fit a mold of what the modern day musician should be.  Cory Jreamz is adopting a different approach.  Cory has entered a vastly different realm of hip-hop that consists of messages of revolution and introspection, while still holding relevance in an expanding era.  The Houston native almost plays the role of a preacher, vice a rapper, in an attempt to enlighten and compound the thoughts of his listeners.  The music is fresh, innovative, and presents the feel of a man wise beyond his years, but with the reality of a kid still refining his talent.  The outside influences (art, politics, etc.) are what comprises his music into a pop-culture PSA and goes well beyond average hip-hop.  Having already released the "Polysemy EP" and working on his "Vague Current Vivid Fated" project, 18 year old Jreamz is methodically showing his fans, along with newly intrigued listeners, his impeccable talent and his inherent ability to view musical intricacies just a little bit differently.

Visit www.coryjreamz.com

Follow On Twitter @ www.twitter.com/coryjreamz

The SwAze Playlist XXXIII

IAR presents The swAze Playlist XXXIII.  No Particular order, just equally dope..Certified.

1. Joey Bada$$-"oG Killuminati"

2. U-God-"Kick Azz"

3. Torae ft. Lydia Caesar-"Love Is War"

4. Slaughterhouse-"Goodbye"

5. Big Sean ft. Royce Da 5'9 & Kendrick Lamar-"100"

6. Wu-Tang Clan-"Weak Spot"

7. Lil Wayne ft J Cole-"Green Ranger"

8. Problem-"Mo"

9. Gunplay-"Criminology" (Freestyle)

10. Skyzoo-"Like A Shotgun"

IAR/SwAzeLife Pic Of The Week

Jen

Video Of The Week: Maserati Poe-"Dreamin"

IAR brings you the newest single "Dreamin" from NY Spitter Maserati Poe.  Shot and Edited by Trenton Davis and Robert D Scott.  Follow on Twitter at www.twitter.com/POEGRAMS and www.twitter.com/5BuildingFilms

The SwAze Playlist XXXII

IAR..SwAze Playlist XXXII..No Particular order, just equally dope..Certified.

1. Slaughterhouse-"Flip A Bird"

2. Tef Poe-"One Block"

3. A$AP Mob ft. A$AP Ferg-"Persian Wine"

4. Trae Tha Truth ft. Z-Ro, Paul Wall, Slim Thug, Kirko Bangz, & Bun B-"Bitch I'm From Texas"

5. Karmen Sandiego-"I Hate You"

6. Phreshy Duzit-"Another One"

7. Dom Kennedy ft. Kendrick Lamar-"We Ball"

8. Yung ft. A1-"On It"

9. Money Gang ft. Game, Menace, & Scipio-"Purp & Patron"

10. Styles P-"Diamond Life"

IAR Interview: Gunplay

The eclipsing shadow of Rick Ross' Maybach Music Group (MMG) has taken the hip-hop industry by proverbial storm.  Number one hit records, multiple business ventures, and a roster of unmitigated and surreal talent has made MMG not only an unstoppable wildfire throughout the industry, but one of, if not THE most prominent and identifiable brands in all of music.  Like all brands and movements, the success is built on the significant groundwork laid by the true soldiers that have been down since the beginning.  Gunplay is one of those soldiers.  However, he isn't just another faceless artists filling a label roster spot or a hype man grinding his way to a guest place to a more favorable, bigger artist.  He is THAT ARTIST.  He's poetic, controversial, individualistic, and most importantly, a veritable asset to what makes hip-hop unique.  The road for Gunplay has been arguous to say the least.  As a member of Triple C's, their debut album "Custom Cars & Cycles" (which despite perceptions, was a solid collaborative effort) didn't live up to the promise it exuded or the industry standard for success, begging the question whether Gunplay was an artist who could perpetrate a lasting career, or if his time in hip-hop would be depicted as the role of a sidekick.  Rumored drug dependancy seemed to make the rap community see him as someone not taking his craft seriously enough to produce lasting content.  In the midst of a profoundly growing label and momentous outlay of talent, Gunplay's career has risen from the ashes like the Phoenix.  Having recently inked a solo deal

with Def Jam, releasing multiple mixtapes, (Bogota Rich, Inglorious Bastards, Off Safety, etc) and adopting a new found focus and approach to his inherent talent, Gunplay is emerging as the true and authentic force that he is and staking a claim where he belongs, at the forefront of the rap game.  If he is indeed the villain or bad guy of hip-hop, then he is a necessary evil.  The game needs Gunplay.  As the industry and underground may take a softer approach to the craft, Don Logan (his alias) legitimizes hardcore lyricism in an age where artists tend to shy away in order to remain commercially viable.  Also, with the bountiful and fabricated identities in rap music, Gunplay's

persona is 100% authentic.  He doesn't abide by implemented industry paradigms or standards, not only making him rare, but somewhat of an outlaw.  That is what hip-hop culture is made of.  What many musical connoisseurs seem to overlook is Gunplay's lyrical prowess.  He can spit with any artist.  While his flow and writing pattern may strike some as unorthodox, his sound and lyrical aptitude or what set him apart.  He's distinct.  From his wordplay, gritty street-centric lyrics, along with the sound of his voice, the distinction between he and other artists is automatically recognizable.  It's not about his on camera antics or the media backlash for his questionable tattoo, or the hiccups in his rap career, it's about how great of an artist he is and how he's finally coming into his own.  He's the underdog, the black-sheep, the man

that was seemingly headed for hip-hop purgatory, who now has not only rappers, but the entire industry itself on it's toes.  The fickle nature of the game can invariably swallow up the weaker willed, Gunplay is not built that way.  Through his trials and tribulations, he is emanating victorious as an esteemed solo artist, a salient spokesman for his Triple C's fam, and still maintaining his imperative and critical loyalty to the MMG empire.  It's A Rap had the opportunity to catch up with Gunplay, and while he is preparing new releases as a solo artist (Bogota and Medellin) along with a new Triple C's project (Color Cut Clarity) his focus is on nothing else except cementing himself among hip-hop's greats and hopefully soon, be in a position to cast shadows of his own.  Mr. Logan summed it up eloquently in the opening of his verse on Power Circle, "It's all on me now."

IAR: When did your career in Hip-Hop really take form and how did you link up with Ross?
Gunplay: "I linked up with Ross when I was a teenager.  My career really took form when I released "Rollin."

IAR: Some of the industry has yet to see you true talent as an artist, have the streets played a part in delaying projects and how has that shaped the perception of you as not only an artist, but a individual as well?
Gunplay: "No the streets have not played a part in delaying my projects.  How it shaped me as an artist and individual, nothing can phase me.  I can't be stepped on."

IAR: MMG is the family, but can you tell us how the solo deal with Def Jam came about?
Gunplay: "Streets picked it and Def Jam recognized a ni**az talent."

IAR: How has your music grown since releasing "Custom Cars & Cycles?"
Gunplay: "Expeditiously!!!!"

IAR: Have mixtapes like "Bogota Rich" and "Off Safety" helped you really channel your talent lyrically leading up to your debut album?
Gunplay: "Certainly."

IAR: What can we expect from your debut Def Jam release?
Gunplay: "My life up to date.  My trials.  My ups and downs. My smiles.  My cries."

IAR: What's the situation with Triple C's?  Aside from solo projects, anything in the works as a collective?
Gunplay: "Yes we still together, we still working, just making it do what it do.  Working on a new album "Color Cut Clarity."

IAR: You had an incredible standout verse on "Power Circle."  What's it like working with that caliber of artists on a record of that magnitude?
Gunplay: "Brings out the best in you."

IAR: You bring a hardcore element to you music.  Is that influenced by Miami and do you think the rap game has strayed away from that style?
Gunplay: "The rap game never strayed away from it, mainstream did.  Yes definitely influenced by Miami, we don't give a fu*k about none of that sh*t man."

IAR: What can we expect from "Bogota" and "Medelin" and what does the future hold for Gunplay?
Gunplay: "The future is very illuminated for the Maybach black-sheep."

Visit www.maybachmusic.net

Download Gunplay mixtapes at www.datpiff.com

Download Triple C's "Custom Cars & Cycles" at www.itunes.com

Follow on Twitter @ www.twitter.com/GUNPLAYMMG